BGMEA's Heritage Festival to expand diversified export potentials
- Arif Uz Zaman
BGMEA has taken the initiative to highlight the country's tradition, history and culture at home and abroad. For that purpose, BGMEA has organized 'Bangladesh Heritage Festival 2024'. Through this, the entrepreneurs of this sector want to retain the country's tradition, as well as seize its unique potential in export trade.

State Minister for Commerce Ahsan Islam Titu, MP, inaugurated the Heritage Festival on the 2nd floor of BGMEA Complex on (February 18.
With the intention of celebrating the rich culture and heritage of Bangladesh for the first time under the initiative of BGMEA, this 3-day long 'Bangladesh Heritage Festival' has been organized at the BGMEA Complex on February 18-20.
In the opening ceremony, there were valuable talks by special guests about the heritage, culture of Bangladesh and traditional Bangladeshi dance performance. Also, as a part of the cultural festival, the painting exhibition started from 10 am on the ground floor of this building in an attempt to highlight the country in colors.
40 stalls are participating in the event venue to showcase local products. Among these there will also be Bengal's traditional pitha stalls. Also during the event, fair and exhibition of local products will be held from 10 am to 8 pm on these 3 days. Product entrepreneurs will get networking opportunities.
BGMEA President Faruque Hassan said, you will be happy to know that several projects have been taken up in BGMEA with the help of the government to create opportunities for the export of Bangladeshi garments in combination of Jamdani/Muslin/Textile by mixing culture and tradition with fashion.
Through this event our rich culture and hundreds of years of tradition like Jamdani, Muslin, Khadi, and Manipuri Textiles, Pottery (Teppa Dolls, Clay Jewelry, Leather Goods, Jute Goods, Natural Dyes, Hand Printed Sarees, Hobby Bones, and Terracotta) will be showcased. Featuring Handicrafts, Pitha, Nakshi Kantha, Jute Products, Cane Products, Shitalpati and 5th World Heritage Recognized Rickshaw Painting and many more.
I believe, BGMEA will reflect the commitment of the apparel industry towards an eco-friendly future through this arrangement, he added.
The special aspects of this event are fashion shows, cultural programs, exhibitions and presentation of arts and crafts, which make Bangladesh unique. Throughout the festival, visitors will have the opportunity to mingle with the diverse cultural traditions of Bangladesh.
The opening ceremony was attended by Charles Whiteley, Ambassador of the European Union and Head of Delegation to Bangladesh, Francisco de Asis Benitez Salas, Ambassador of Spain to Bangladesh, renowned artists Mohammad Yunus and Gulshan Hossain.
Also present were - BGMEA Director Asif Ashraf, Director Barrister Vidya Amrit Khan and Director Neela Hosne Ara.