Global commerce leader eBay announced that it is going to close its marketplace business in Turkiye, GittiGidiyor.
eBay acquired the majority stake in GittiGidiyor in 2011 and has operated the business as an independent platform.
According to the company, eBay regularly reviews its business operations globally and made the decision based on the competitive market dynamics.
Along with that, eBay will work closely with GittiGidiyor buyers and sellers to assist in the migration off the platform, and will share detailed information with them.
Also, sellers will no longer be able to list new items and as of July 18, buyers will no longer be able to make new purchases. Buyers and sellers will be able to access their My Account page until September 5, 2022.
The closure of the GittiGidiyor business is not anticipated to have a material impact on eBay’s Q2 or full year results.
Beacause, GittiGidiyor contributed approximately 4 million active buyers to eBay’s consolidated active buyer count at the end of Q1 2022.