Experience Group has teamed up with Textile Today on 23 August 2021 to drive innovation in the textile and garment industry.
In the signing event Maqsood Ahmad, Chairman of Experience Group, Usama Maqsood, Group Director at Experience Group, and Tareq Amin, Founder & CEO, Textile Today signed on behalf of the respective companies.
Textile Today, a Bangladesh-based leading global textile media platform appreciates Experience Group for its contribution to the Textile Today Innovation Hub. Experience Group and Textile Today are both known for their innovative and dedicated approach to the development of the textiles and garments industries.
From modest beginnings in 1965 in the apparel trade, ‘Experience Group’ has evolved with the times to occupy a leadership position in the garments manufacturing industry of today. The founder of Experience Group Mian Maqsood Ahmad started his journey in 1965 at a young age in London, UK.
At present there are six factories under the Experience Group of Industries. Maqsood Ahmad said, “Our aim is to lead in the fashion apparel manufacturing industry in Bangladesh and Ethiopia”.
Experience Group has come to Bangladesh with their third factory Experience Clothing Co. Ltd. However, the largest expansion of Experience Group is ‘Experience Clothing Ethiopia PLC.’ an ongoing project that will employ 5,000 people in Ethiopia.
Experience Group builds growing relationships with their customers and clients to create fashionable and affordable solutions using state-of-the-art technology and equipment to ensure efficiency in their production process, low waste, and low cost.
Usama Maqsood said, “By empowering innovative technologies, quality, and design we aim to grow its potential in the apparel, textile, and accessories market.”
Experience Group has been providing high-quality denim clothing to the top brands in the European and US markets with over 60 years of experience working with different qualities and weights of denim.
Also, Experience Group has its own local fashion brand called AMIRÁ. The main purpose of the brand is to become a domestic brand for unique, high-quality clothing for both men and women.
However, the main focus of the Experience Group depends on the long-term impact they have on achieving our short-term goals. The Experience Group ensures that their skills and competencies are revealed while maintaining the best ethical practices for our environment.
Usama Maqsood said, “We are currently working with reputable environmental consulting firms to minimize our impact on this world. Plans are also being made to retrofit some of our units to be LEED-certified soon”.
Through partnering with Experience Group, Textile Today’s ‘Innovation Hub’ will expand to a larger scale. Textile Today’s ‘Innovation Hub’ has been working on various industrial projects with innovative solutions that help the textile and garment industries become more sustainable as well as profitable.
Usama Maqsood said, “Market is becoming highly competitive and both Textile Today and Experience Group will work on innovative projects to survive in this competition.”
Being a part of this ‘Innovation Hub’ Textile Today Associates will not only support the platform to function effectively but also the Associates will be able to utilize the knowledge, communication, and networking leverage of the platform to position them in the markets as an innovation-driven business.
Textile Today is acting as a functional and effective ‘Innovation Hub’. As an Innovation Hub, it helps, facilitates, innovates, and grows factories, suppliers, professionals, learners, etc. in a systematic approach.