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‘Gina Tricot’ will increase imports from Bangladesh to 1 billion dollars

Swedish fashion company Gina Tricot launches its sourcing office in Bangladesh and it has declared to increase its imports from Bangladesh to one billion dollars by 2019.

Desk Report

One of the biggest Swedish fashion company Gina Tricot has launched their sourcing office in Dhaka on 6 September at Banani in the capital. The Swedish company has more than 2000 employees worldwide.

Gina Tricot launches its sourcing office in Bangladesh
Figure: Swedish ambassador, brands representative, factories owners were present at the launching ceremony.

“Bangladeshi manufacturers should go diversify products and also need more sustainable product for sustainable business,” said Charlotta Schlyter, Swedish Ambassador to Bangladesh, at the launching ceremony.

“Our aim is to increase and develop business. We will increase imports from Bangladesh to one billion dollars by 2019,” said Magnus Månsson, CEO, Gina Tricot.

Our aim is to increase and develop business. We will increase imports from Bangladesh to one billion dollars by 2019.

Magnus Månsson, CEO, Gina Tricot

“Last ten years we have been staying in Bangladesh market. More than nine factories are working with us who make all kinds of women items for us,” said, Ahasan Mahmood, Country Manager, Gina Tricot.

We are so proud of our new office and we hope this will create a positive impact on both our factories and for our business, added Ahasan Mahmood.

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