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Huntsman is committed to provide sustainable dyes and chemicals

Huntsman Textile Effects is the leading global provider of high-quality dyes and chemicals to the textile and related industries. Sustainability, innovation, and collaboration are at the heart of what they do.

Huntsman DWR

Huntsman Textile Effects is committed to continuing to play a part in Bangladesh’s ongoing development as a sustainable producer of high‐quality textiles and apparel. They use cutting-edge technology to develop solutions and create innovative products with intelligent effects such as built-in freshness, sun protection or state-of-the-art dyes which reduce water and energy consumption.

All these go toward meeting the needs of the customers in supporting a more sustainable environment. With a presence in more than 90 countries including eight primary manufacturing facilities in seven countries (China, Germany, India, Indonesia, Mexico, Thailand, and Switzerland) and 14 formulation distribution centers across 12 countries, Huntsman Textile Effects is uniquely positioned to provide fast and expert technical service wherever their customers are based.

Sustainability in the spotlight

With the passing of the Textiles Bill, 2018, the Bangladesh Government is making a concerted effort to boost this vital sector of the economy. Consumers are increasingly aware of environmental issues, with younger people especially appearing to be more sensitive to how products are made. And brands and retailers are recognizing that their sustainability performance has to hold up to scrutiny, but also that it can be a platform for differentiation and growth.

Facing up to the water challenge

According to a press release, water.org estimates that as many as 4 million people in Bangladesh lack access to safe water. Salinization of the water supply is also a mounting problem due to factors beyond Bangladesh’s control, such as reduced water flow in rivers and sea level rise. Unfortunately, the textile industry is a huge consumer of water. It takes up to 100 liters of fresh water and a very high amount of energy to dye just a kilogram of cotton fabric. Even worse, much of this water ends up contaminated by the salt used to promote dye absorption. This saline wastewater is very difficult to treat.

Another factor to consider is the increasing popularity of polyester‐cellulose (PES/CEL) blends for apparel and home textiles. Dyeing such blends is problematic because the different fibers need to be treated separately. With two separate dyeing processes, the overall dyeing cycle is much longer. This requires more dye, more salt and other chemicals, and more energy and water. Standard PES‐CEL dyeing processes also use hydrosulphite, which is harmful to the environment and makes wastewater treatment even more problematic.

As a major supplier of dyes and chemicals for the textile and apparel industry in Bangladesh and around the world, Huntsman Textile Effects invests heavily in innovations to meet these and other challenges. Said the release.

With new color palette, AVITERA® SE is much more effective than before

Among the most promising developments of recent years is the AVITERA® range of dyes. Compared to commodity dyes, the AVITERA® SE reactive dye helps mills reduce water consumption by up to 50% with excellent reproducibility. These dyes are rapidly absorbed by cotton and its blends. They use less salt during dyeing and less water during the wash‐off process. Furthermore, the wash‐off process requires a temperature of about 60°C, instead of closer to 100°C for conventional washing‐off, which helps slash energy consumption by up to 50% and CO2 emissions by up to 20%. This also reduces cycle time by 25% and therefore improves productivity.

New disperse dyes

To overcome the challenges of dyeing PES/CEL blends, Huntsman recommends TERASIL® W/WW disperse dye, used in combination with AVITERA® SE reactive dyes. Compared to conventional exhaust PES/CEL dyeing, the Huntsman dyes reduce the dyeing process time by more than 40% and eliminate the need for intermediate reduction clearing. This reduces water and energy use by around 50% while also providing, excellent fastness properties and outstanding reproducibility across the entire shade gamut.

Huntsman’s innovation is supporting major trends of the industry

The trend for textiles with more functionality continues to gather momentum. The increasing popularity of sportswear and the rapid rise of at leisure (that mix of “athletic wear” and “leisure wear” that is such a hit with the younger generation) is contributing to the growth in synthetic fabrics with built‐in rain‐, stain‐, and sun protection.

Huntsman’s technology makes it possible to produce fabrics with these properties using much more environment‐friendly processes. Huntsman Textile Effects and The Chemours Company FC, LLC recently agreed to expand their long‐term alliance in durable water repellence (DWR). By combining the strengths of both companies in innovation, technical support, and marketing, the expanded cooperation unlocks the full potential to develop and deliver new, sustainable DWR solutions and chemistry.

This is a win‐win for textile mills and apparel producers. Take sun protection, for example. With our products and technologies, mills can create fabrics that protect the wearer from damaging UV‐A and UV‐B rays and also meet global standards for safe and sustainable textile production. The fabric is soft to touch and yet durable. Even long exposure to sunlight or multiple laundering will not degrade the protection or fade the colors.

Using these fabrics, apparel companies can penetrate new markets and become more competitive while meeting their environmental obligations, using fewer resources, and reducing operating costs.

Innovative inks

As a dyes and chemicals innovator, Huntsman Textile Effects has been a pioneer in the digital printing sector and we continue to develop new solutions in collaboration with the print head and machine manufacturers. The choice of ink plays a major role in inkjet printing sustainability.


Huntsman has an advantage in ink production because of our ability to innovate at the dye level, fully controlling the production of the dyes on which our digital printing inks are based. Huntsman inks undergo extensive physical and chemical testing. We also perform in‐house jetting testing and work with equipment manufacturers to ensure the compatibility, performance, robustness, and sustainability of our ink solutions.

Incorporating multiple innovations, our industry‐leading NOVACRON® XKS HD range helps mills and print houses enhance their efficiency. It delivers superior performance on Kyocera printers, both scanning, and single‐pass, and supports the industry transition to inkjet printing by delivering color quality and productivity.

If anyone has any feedback or input regarding the published news, please contact: info@textiletoday.com.bd

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