Inditex, a parent company of the Zara brand, recently signed a three-year deal worth more than the US $ 104 million to buy 30 percent of the recycled fiber produced by Finland’s Infinite Fiber Company.
By focusing more on sustainability, Zara has also launched a limited-edition collection of clothing made with Infinna Fiber.
This collaboration is part of Inditex’s Sustainability Innovation Hub, an open-innovation platform that works alongside start-ups, academic institutions, and tech centers to promote and scale innovative initiatives for new materials, technologies, and processes that reduce the environmental footprint of fashion products and help in the advance towards more sustainable and circular solutions.
As per Inditex, the purchase commitment will support Infinited Fiber’s plans to open its first large capacity factory in 2024, when Inditex is due to start buying the Infinna premium recycled fibre made entirely of clothing waste.
Javier Losada, Inditex Chief Sustainability Officer said, “We truly believe innovation is key for the competitive circular future of the fashion industry, which is why we are actively working to find solutions, and searching for new partnerships, processes and materials to achieve textile-to-textile recycling.”
Besides that, by collaborating with others in new innovative initiatives -such as Next Generation fibers like Infinna™ – is vital to carrying out the transformation our industry needs, he added.