In Bangladesh, there is no limit to the suffering of the helpless poor people in the cold and dense fog. Lindex, one of the fashion brands in Europe, has come to the side of these poor cold-blooded people. They have approximately 460 stores in 18 markets including Bangladesh.
Lindex is working to make a difference for future generations by empowering women, respecting the planet and ensuring human rights.
So, they want to give winter-damaged people a little warmth, they will distribute winter clothing through a foundation called ‘Songjog’ (Connecting People). To help the people of Bangladesh Ahmed Javed Jamal, an engineer by profession and ex-student of Bangladesh University of Engineering and Technology (BUET in brief), who has been also contributing to the textile industry for a long time opened the foundation through a Facebook page in late March this year.
The Lindex Bangladesh Liaison Office has contributed over 500 pieces of their brand’s winter clothing to the project.
A member of ‘Connecting People’, a social organization said that amid hundreds of engagements Kazy Mohammad Iqbal Hossain, Global Water Leader for Lindex, kept in touch with Connecting People and made arrangements to deliver winter clothes to them.
Connecting People said that the winter clothes will be distributed in different districts of North Bengal. Ahmed Javed Jamal thanked Lindex for taking the initiative to distribute winter clothes in Bangladesh and hoped that they would continue to do so in the future.