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Redress Design Award 2019 exhibit at Fashion for Good Experience

Recently Fashion for Good Experience opens a temporary exhibition with the outfits of the finalists of the Redress Design Award 2019.

Redress is the world’s largest sustainable fashion design competition from Hong Kong. The unique pieces of the finalists are made by means of upcycling, have ‘zero waste’ or have been assembled with various reconstruction techniques. They are designed by international game-changers, with the aim to transform the fashion industry.

Redress Design Award 2019
Figure: Redress is the world’s largest sustainable fashion design competition from Hong Kong. Courtesy: Fashion for Good

The exhibition was officially opened by the founder of Redress, Christina Dean and Managing Director of Fashion for Good, Katrin Ley. The opening was attended by students from various fashion schools in Amsterdam such as AMFI and Artemis, and a small group of press, influencers and industry experts were also present.

Writer and sustainable lifestyle expert – and former Redress jury member – Marieke Eyskoot moderated the event and asked Christina a few questions on stage and guided the Q&A with the audience. Anna Schuster (Germany), one of the finalists of the competition, was present at the event, she presented her modern looks for men, made with various techniques such as patchwork, crocheted elements and various repair techniques.

“My collection will be included in a commercially upcycled label will be a great learning curve for me! I am going to make an enormous effort to ensure that sustainable, circular principles are central to everything I do. This is the time to tackle today’s environmental problems.”

Maddie Williams from UK, winner of the competition

The Redress Design Award 2019 received applications from 43 different countries. The competition promotes sustainable designs and techniques to stimulate growth towards a circular fashion system. First place went to Maddie Williams (UK). The prize includes making its own upcycled retail collection for REVERB, from the JNBY Group, one of China’s largest fashion houses.

Winner Maddie used various upcycling and reconstruction techniques in her collection; for example, with the use of textile waste, old yarn and second-hand clothing, thus coming to a zero-waste outfit.

She is very enthusiastic about winning the Redress Design Award. Maddie Williams said, “That my collection will be included in a commercially upcycled label will be a great learning curve for me! I am going to make an enormous effort to ensure that sustainable, circular principles are central to everything I do. This is the time to tackle today’s environmental problems.”

Maddie-Williams-Redress Design Award 2019
Figure 2: Maddie Williams won Redress Design Award 2019. Courtesy: Redress Design Award 2019

All outfits of this exhibit in the Fashion for Good Experience are carefully styled on mannequins from Mannequino, the world’s first modular mannequin, designed for a circular economy.

This year’s ten finalists were from Hong Kong, India, Australia, Canada, UK, Israel, Spain and Germany, with each creating collections using sustainable and circular design techniques, up-cycling widely-available waste materials, from unwanted workers’ uniforms and saris to defective camping gear and bedsheets, and with a new educational focus on innovation in raw materials, the finalists also incorporated sustainable fabrics from Eastman NaiaTM into their Grand Final collections.

“Curbing waste and carbon is critical. Waste is an urgent concern, especially in Asia, which is home to one of the fastest-growing fashion consumer markets and where 50 percent of the world’s clothes are made. Redress is uniquely positioned to galvanise change and to inform the public about the dire need to make drastic changes in the fashion industry,” expressed Christina Dean.

The exhibition can be seen daily from the 13th of December 2019 to 13 of January 2020 in the Fashion for Good Experience at Rokin 102 in Amsterdam and entry is free.

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