Textile and clothing sector is one of the key industries for economic progress in most developing countries.
Textile producers and their customers are constantly looking for opportunities to offer a unique value proposition and differentiate their products from the rest.
There is a growing demand amongst consumers for apparel with value added benefits. Quality alone is not a factor for purchasing a product; consumers are also looking for additional functionality that enables enhanced performance.
Consumers today are also well aware of factors that affect the environment and are conscious about how they can contribute towards its betterment by using eco-friendly products.
Reliance Industries Ltd (RIL), understands the importance of long-term sustainability and its urgent need in fashion industry today.
Hence, RIL with its extensive R&D, has developed smarter and sustainable fabric technologies that enhance green fashion and at the same time also enable hi-performance functionality in garments.
R|Elan™: Fusion technologies
R|Elan™ range of fabrics offers multiple possibilities with inherent technologies that bring about innovative and lasting features in the garment for the consumer.
R|Elan™ GreenGold fabric which is made from 100% post-consumer used PET bottles is a core part of the R|Elan™ sustainable product portfolio and it helps provide eco-friendly solutions to the fashion industry.
GreenGold can combine sustainability with various functional benefits like moisture management in R|Elan™ Kooltex, thermal insulation through R|Elan™ AirTherm and all weather comfort in the form of R|Elan™ AllClima.
R|Elan™ GreenGold can also enhance fabric sustainability with R|Elan™ EcoGold with CiCLO® which enables activation of biomimetic biodegradation under specific conditions. GreenGold is also available in pre-coloured (dope dyed) form in a wide variety of shades, thus reducing the need for downstream dyeing.
R|Elan™ GreenGold is also available with R|Elan™ Cotluk – a fabric that offers the much desired cotton look and feel in apparel.
Wide range of applications:
Due to its versatile nature, GreenGold can be used across a wide range of applications in apparel such as casual wear, denims, formals, active wear, woven tops and bottoms, womens westernwear and home textile applications.
Thus, R|Elan™ keeps its promise of consistently offering smart and innovative fabric solutions using extensive technical knowhow and cutting edge technology.
Now, the garments can be eco-friendly, functional, aesthetically superior as well as fashionable.