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Salt Attire to expand physical retail presence in India

The Gurugram-based company Salt Attire, the women’s luxury brand for officewear is expanding its physical presence.

salt attire
Figure: The Gurugram-based company Salt Attire, the women’s luxury brand for officewear is expanding its physical presence.

After 5 years of its completion, now plans to open multiple offline stores in major cities to further strengthen its offline presence by 2023.

The brand has opened two stores in Mumbai and besides offering ready-to-pick garments and offers bespoke clothing services at the stores with various products like shirts, tops, trousers, skirts and jackets.

Dipti Tolani, founder of Salt Attire said, “Over the years, we have designed and fabricated products for the Indian customer and specific to certain cities as well.”

Also considering over 25 percent of their online customer base is in Mumbai, an offline experience store in Mumbai was, therefore, an obvious choice.

Specifically for Mumbai, right from the fabrics appropriate to Mumbai weather to the fast-paced life of a woman in Mumbai, ensuring both extreme comfort and functionality, we have nailed the styles for a woman in Mumbai. The city has always been a dream destination for us, Dipti also added.

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