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Saurer’s new website: clear, intuitive and responsive

ITMA 2019 marks the start of a new era for Saurer. Its new website, fresh corporate design went live to coincide with the start of the exhibition. Customers and stakeholders can find to the desired products, services and company information in a few easy navigational steps.

Saurer Website Launch

The site’s new structure and appearance reflect a modern company with a focus on digitalization. Using Saurer’s streamlined site, visitors will be able to gain a clear overview of what Saurer has to offer – comprehensive, tailored solutions that include far more than just machinery.

Visitors to Saurer’s revamped website will notice that Saurer’s products and services are organized according to application and systems.

This highlights its commitment to providing customers with fit-for-purpose solutions for the processing of fiber and yarn. Clients will also be able to access service offerings: Sun – Service Unlimited, the online customer portal Secos as well as the new training portal Saurer Academy.

Aside from offering users a highly visual experience with integrated picture galleries and a range of image, training and product videos, the responsive design Saurer have adopted means that the website is displayed optimally on desktop computers and handheld devices.

“Our aim was not just to give the site a facelift, but to ensure that it met state-of-the-art technical standards in order to be prepared for the future,” said Silke Maier, Saurer’s Senior Corporate Communications & Marketing Manager, who headed the relaunch.

“A website is always evolving – Saurer is a dynamic company and we will keep improving the site step by step and adding new content on a regular basis to ensure our customers, investors and applicants can stay up to date,” explains Silke Maier.

If anyone has any feedback or input regarding the published news, please contact: info@textiletoday.com.bd

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