In the last decade, apparel brands have been selling products with the Direct to Customer (DTC) approach. The rise of digital innovation and social media
Introduction Visual merchandising is an area where we can change the interior or exterior design for increasing the selling rate by attracting the customer mindset.
Invisible yet indispensable, the lingerie industry has grown to be a prominent segment in the apparel industry. Intimate apparel which is considered as the second
Online women lingerie market is seeing an upsurge in sales recently. With top 12 retailers in the lingerie subcategory increased online sales by 20.8% in