Zara, a Spanish fast fashion retailer and the first Inditex brand, has launched its products available to online shoppers in an additional 106 countries. The launch means Zara apparel will be available in 202 countries.
Most of these new markets are in Africa and include Angola, Cameroon, Congo, Ivory Coast, Senegal, Kenya, Mali, Mozambique, Namibia, Tanzania, Madagascar, Zimbabwe, and Ghana, amongst others. The online store is also making its debut in numerous parts of the Caribbean and Asia.
A press release from Inditex said that, the platform, which is available in English and French and is supported by dedicated customer service similarly available in both languages, will feature new items from the women’s, men’s and kids’ collections twice a week.
The browsing experience, configured for all devices, has been designed to enable the brand’s collections to be shopped as entire looks, via its Corner Shops, which organize the ranges into curated collections, and Stories, which take shoppers on a visual tour of collections and trends.
The company said in a statement that, Zara customers will also be able to shop the brand’s Join Life range, a selection of garments made from more sustainable raw materials and using more environmentally-friendly processes. In this specific section of the platform, consumers can find out more about the stringent sustainability, environmental and quality standards that govern everything Zara does in order to generate value beyond profits.
Moreover, the platform accepts online payment methods such as PayPal, as well as all the main credit cards. Orders will be processed in euros, grossed up by the corresponding delivery and customs charges, and fulfilled from Zara’s online platform in Spain; they will be received within three to seven days. Said the release.